Mad Men

 In the subject thinking skill we saw a video of a Tv Serie called ''Mad Men'' and the company cigarrette ''Lucky Strike'', manipulating the thruth they persuaded people to buy their tobacco and to smoke it, althought  the harmful effects of smoking in people's body they could convince people to buy tobacco.
The vested interest of the company was to sell their tobacco. For this they thought on  doing an advertise where they would not tell the truth to warn people that smoking won't harsh their health or kill them. As it is obvious their other vested interest is to make people smoke. Peter's idea was rejected as he proposed a slogan where people would see that the cigarrettes are bad to the health and that would harsh the economy of the company as they want people to smoke, this slogan was negative. On the other hand the idea of Don was accepted as he was lying about the effects of Tobacco in human's body and this advertise was very believable for the people.

The vested interest of the company "Pall Mall" it's also to sell their cigarrettes by telling that smoke is a pleasure for the body and that their product is very funny. They distort the truth asthey tell say that their filters are the best and it's less harmful for people's body. Also their slogan attracts people to smoke as it says "dont' miss" so its very convinced to tell people that if they dont smoke this product funny will be missed.